Back to Business!

Happy Monday!   If someone asks you "how is business?"   How do you answer?   Do you give an answer based on your production?   Or do you tell them about your business?   What is the difference between being a producer and running a business?   Mindset.   Taking care of business means you must get out of the producer mindset or employee mindset and become a business person - focused on being highly effective, driving new opportunity, and taking P & L (Profit and Loss) responsibility for all your efforts.   If you are working for a Fortune 50 company with thousands of sales people, if you are part of a call center conducting telephonic sales, or if you are a Lone Ranger in the field - you are running a business.   A word to those that are employees responsible for bringing sales into a company.  The next several Daily Sales Crumbs are for you, too!    Your employer is making a big investment in you and deserves and Return on Investment (ROI).  In order to receive promotion on the job (and in life), you have to give more than the environment requires.   What if it were your business?   How would you want you (the employee) to be on the job?   I venture to say you (the business owner) would want you (the employee) to be excellent - that means being on time, smiling, managing your time, being effective and taking a "stakeholders" view of your time on the job.    Sure, some of you (the employee) will just be passing through, but if you (the business owner) were paying you would want that time to be valuable for both parties.    For those that are independent sales people, the viewpoint is similar...   If you were hiring a sales person to represent your company, what qualities would you look for?  How would you write the job description?   You would want them to begin work on time each day.   You would want them to be a positive extension of your company...your brand.   You would want to them to maximize each client interaction and help you market the companies products without a dependence on "free leads" (they aren't free if you are the owner!).   The real question for everyone, regardless of where you find yourself in the equation...   Would you hire you?   A harder question...   Would you fire you?   Ok. That wasn't very fair so don't answer that one...just yet!   I am not trying to play mind games, but I am trying to define your mindset.  If you did have a good employee with great potential that was not performing as desired, you would not fire them...you have already made a great investment in them...   You would coach them...right?   That is what we are going to do over the next several DSC (short for Daily Sales Crumbs)...we are going to help you become your companies best employee - even if you are the business owner!   It is time to get...   Back to Business!   Until tomorrow, I wish you Money, Power, Success!

Next Time: I'm Ready, Put Me In Coach!