What is your weakness?
Silence...
No one wants to admit weaknesses.
It makes us vulnerable...embarrassed...exposed.
Ever watch a child learning to tie their shoe? Whispering the instructions to themselves, tongue stuck out to aid in concentration.
Frustration sets in and they give up...
But when you try to tie it for them or give them instruction...what do they do?
"Noooo...I can doooo it!" they exclaim in defiance.
Where do you need help?
In the SWOT Analysis, a Weakness is not a sign of failure but an indicator that you need to learn to tie your shoe!
Going back to our $100,000 objective, rank your challenges in several areas;
Weaknesses in prospecting for the clients you need.
Weakness in closing the prospects you find.
Weaknesses in getting repeat business and/or portfolio selling more than one product
Weakness in getting referrals
Many of the Weaknesses can be outsourced or delegated. If you are weakest in prospecting you may need to work with a company for lead generation. If you are not great at administration that helps you keep up with clients for repeat business and referrals you can hire an assistant (yes, they will pay for themselves!)...or use a Client Relationship Management tool (CRM).
Many of your Weaknesses need Skills Development. If you are not a good closer then you may need sales development training. Do you have a manager or colleague that you can observe in action...or better yet...observe you?
I have done 100's of workshops with 1,000's of sales people and do you know that the most hated exercise is?
You guessed it...role playing!
No one wants to have other people watch them learn to "tie their shoe", but it is one of the most powerful ways to adopt new improved behavior.
Trust me...we all need some improvement in some area of our lives and there is no shame in asking for and getting help. We watch with pride as our child remains persistent and even stubborn in learning something new that we all take for granted.
"Our greatest weakness lies in giving up. The most certain way to succeed
is always to try just one more time.
Thomas A Edison
I Repeat...Never Give Up!
Raise your hand, raise your voice and scream it after me...
HELP!
Until tomorrow, I wish you Money, Power, Success!
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